Sunday, January 30, 2011

Yeh Bird! Was SUP?

Pretty unusual for us to have surfing on the page, two in a row is a first for sure but this is something which I had to write about.

A good friend of ours works as a graphic designer for surf apparel brand, Rusty. When he was thrown a sequence of Josh Kerr doing a massive frontside punt he decided to poke a little fun at Stand up paddle boarding.

The ad seen below has caused quite a stir in the world of your grandads favorite sport with SUP'er worldwide asking for a boycott of the brand after it was run in Surfer Mag in the USA. Some pretty funny banter can be found online in you type in 'rusty SUP ad' into your browser.

Well done bird.

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